Adidas saw significant financial growth in 2024 while advancing sustainability in its supply chain, reducing emissions and increasing circularity
Adidas has reported strong financial performance in 2024, with an increase in operating profit of more than €1bn ($1.08bn), reaching €1.337bn ($1.45bn).
Bjørn Gulden, CEO at Adidas, highlights the company’s strategic direction, stating: “I am confident we have the product pipeline and marketing plans to continue to drive brand heat globally.
“Of course there is a lot of macroeconomic uncertainty right now, but with products that we think are on trend and the attitude of being agile and more local, I cannot see why we should not be successful.”
adidas CEO Bjørn Gulden
Alongside financial success, Adidas continues to enhance its sustainability efforts, particularly in supply chain and logistics.
The sportswear giant voluntarily aligns its sustainability reporting with the Corporate Sustainability Reporting Directive (CSRD) and the European Sustainability Reporting Standards (ESRS).
Reducing emissions across the supply chain
Adidas maintains its commitment to sustainability by targeting net-zero emissions by 2050, aligning with the Science Based Targets initiative (SBTi) for a 1.5°C pathway.
The company’s sustainability targets focus on reducing emissions across all areas of its supply chain.
By 2025, it aims to lower carbon intensity by 9%. Longer-term goals include a 70% reduction in Scope 1 and Scope 2 emissions and a 43% reduction in Scope 3 emissions by 2030.
In 2024, Adidas achieved reductions of:
17% in Scope 1 and Scope 2 emissions
20% in Scope 3 emissions
5.3% in carbon intensity
20% across all three scopes combined
These reductions demonstrate Adidas’ progress in making its logistics and manufacturing operations more sustainable. The company continues to refine its processes to ensure emissions reductions across its global supply chain.
By Sophie Rice
Source: Supply Chain Digital. https://supplychaindigital.com/sustainability/inside-adidas-approach-to-growth-and-sustainability. 23 March 2025.
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